Pitch
Reimagining Plant Based Nutrition in Ethiopia
A look at Plafko’s vision for making nutritious, locally produced plant based food more accessible across Ethiopia.
View story
Plant-Based. Made in Ethiopia
Your Coffee’s
New Favorite Milk!
Foams beautifully. Pours smoothly. Tastes like it belongs.
Explore BluOatsWho We Are
0+
- Pre-orders
Plant-Powered Goodness
Enjoy a smooth, creamy oat milk made entirely from plants that everyone can savor without compromise.
Learn More →From Here, With Care
Every drop comes from local farms, crafted with dedication to bring fresh, wholesome flavor straight to your cup.
Learn More →Pure Flavor, Every Time
We use only the finest ingredients and exacting standards to ensure every sip of oat milk tastes rich, clean, and indulgent.
Learn More →- Make every sip stand bold, clean, and proud.
Nutritious
Affordable plant-based nutrition made for everyday enjoyment.
Rooted in Community
Proudly made in Ethiopia, inspired by local culture, and created for our community.
Easy to Get
Coming soon in cafés, Plafko will soon be available in retail stores across Ethiopia.
Our Impacts So Far
0
Liters Pre-Ordered
Strong pilot demand validated early market interest quickly.
0
Liters Sold
Strong pilot demand validated early market interest quickly.
0 Years
In the market
From founding to full product launch in under half a year.
+0
Major partnership
Accepted into two competitive programs supporting growth.
Our Niche
Beyond our core offerings, Plafko brings you thoughtfully crafted oat milk, yogurt, and future innovations designed to nourish, inspire, and fit seamlessly into everyday life.
Blu is a food brand built around simple eating and shared moments. It brings clean ingredients and an easy, friendly tone to everyday food. Everything under Blu is designed to feel familiar, modern, and meant to be enjoyed together.
Blu is a food brand built around simple eating and shared moments. It brings clean ingredients and an easy, friendly tone to everyday food. Everything under Blu is designed to feel familiar, modern, and meant to be enjoyed together.
Explore MoreOur Founder
The Mind Behind Plafko.
Selam Yihun
Chief Executive Officer (CEO)
Selam Yihun Teffera is an entrepreneur, food systems innovator, and the Co-Founder & CEO of Plafko, Ethiopia's first oat milk brand.
With a background in Mechanical Engineering and venture development, Selam has supported the growth of more than 45 startups and helped build entrepreneurship programs that created over 10,000 jobs. Her work is focused on transforming food systems, empowering women and youth, and creating sustainable business solutions across Africa.
Today, she leads Plafko's mission to make nutritious, affordable, and locally produced plant-based foods accessible to more people in Ethiopia and beyond.
Pitch
Reimagining Plant Based Nutrition in Ethiopia
A look at Plafko’s vision for making nutritious, locally produced plant based food more accessible across Ethiopia.
View story
Podcast
How AI Can Shape the Future of Agriculture
A look at Plafko’s vision for making nutritious, locally produced plant based food more accessible across Ethiopia.
View story
Feature
Plafko Named One of 26 Food Techs to Watch in 2026
Protein Production Technology International featured Plafko for advancing accessible, locally made plant based nutrition in Ethiopia.
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Feature
Building Better Food Systems From the Ground Up
A recorded conversation on food innovation, local value chains, and what it takes to turn a purpose-led idea into a scalable business.
View story
Results
Bami,Gender Expert, Addis Ababa
“Ever since I began my vegan journey, I’ve been struggling to find high-quality, affordable milk alternatives. Plafko Oat changed that for me. I no longer have to worry about my dietary choices. Plafko is here for me.”
Tadesse,Gym instructor, Addis Ababa
“I take Plafko Oat with my breakfast cereals sometimes, but my favorite recipe is when I use it for iced coffees. I’m lactose intolerant and can’t take milk. It was very difficult for me to avoid macchiatos and iced coffee, but because of Plafko, I don’t have to anymore.”
Bami,Gender Expert, Addis Ababa
“Ever since I began my vegan journey, I’ve been struggling to find high-quality, affordable milk alternatives. Plafko Oat changed that for me. I no longer have to worry about my dietary choices. Plafko is here for me.”
Tadesse,Gym instructor, Addis Ababa
“I take Plafko Oat with my breakfast cereals sometimes, but my favorite recipe is when I use it for iced coffees. I’m lactose intolerant and can’t take milk. It was very difficult for me to avoid macchiatos and iced coffee, but because of Plafko, I don’t have to anymore.”